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Step 1: Secure hair in a low pony leaving one piece out to the side and spraying liberally with Texture Takeover Oomph Enhancing Hairspray.
Step 2: Wrap the hair left out around the pony and secure with a bobby pin.
Step 3: Separate pony in two and fishtail braid the first section pulling apart to widen the braid.
Step 4: Braid the other section and pull it apart as well.
Step 5: Spray again with Texture Takeover to give the braids grip and firmness without crunch.
Step 6: Twists braids together and secure with an elastic at the bottom.
Voila! Pull random pieces and customize your final look!
]]>- Go to fave4 2018 Fanatic of the Year Contest
- Fill in your information
The first 100 fanatics to register will be entered into the 2018 Fanatic of the Year contest! Those fanatics will be the first to try out a NEW fave4 product and to give us feedback.
The 2018 Fanatic of the Year will WIN fave4 products for the entire year, be apart of fave4 and our fun activities, take cute pictures, gains LOTS of new friends, and oh so much more fave4 extravaganzas!]]>
2nd day hair looking pretty interesting in a (very) messy bun as you jump out of bed! What to do? Have no fear, the fave4 girls are here to show you how to take your hair from drab to FAB in 4 mins or less using all your fave products!
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Last night on American Beauty Star the five remaining contestants created looks of an icon that inspire them as well as switch partners! No pressure, right? From Michael Jackson, Carrie Bradshaw and Beyoncé the contestant’s passion was apparent in their work.
Our FAVE moment of the night was Andrew’s homage to Madonna and his mother (so sweet)! The bold make-up and simplistic hair was stunning and a fresh take on a classic 80’s look.
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Last night on American Beauty Star superstars ruled with the contestants having to create iconic looks for future rockers. Our FAVE moment of the night was Sandy’s Blunt and Punk look. So cool, so futuristic and oh so fun.
Last week on American Beauty Star contestants got to #payitfave4ward with makeovers on real-life heroes with transformations that were out of this world. Take a minute to check out the time-lapse videos of the makeovers and get ready to be amazed by these gorgeous women!
Style: Lived-in textured waves or pony. This combo gives just the right amount of definition and shine.
Ideal For: Any type of hair. Matte Made is light enough but adds just the right amount of texture/tousle to the hair. The Flex Reflect adds just a hint of shine to liven up the style!
DIY Guide:
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Fave Final Look: Team Beat Bump Slay (Mitchell @mmmmitchell & Corey @stylesbyhim) - The bold winged eyeliner with gorgeous crown braids and soft waves definitely gave us all the feels. Yessssss!!!
Fave Quote: "I will when I take the crown with my teammate though." ~Jonny’s response to Sandy @sandypoirierofficial telling him he won’t listen to him because he doesn’t exist and just showed up. Oh snap, well put Jonny!
Fave LOL Moment: Team Azucar’s (Andrew @andrewvelazquez_ & Danny @dannyjelacahair) interesting client that walked in a bit of a hot-mess Santa but wanted to walk out looking like a visionary. His post-makeover video was fantastic!
Fave Drama-rama Moment: John @johnblaine7 and Sandy’s Team No Filter (you can say that again!) explanation/argument with the judges on why they didn’t do make-up and how they failed to meet the challenge of the…challenge!!
Missed the hair-raising action? Visit mylifetime.com to watch full episodes and pick your faves or americanbeautystar.com for any and everything about the show and contestants.
Fave Final Look: Catherine’s, @shimycatsmua ‘No lash, lash look’ (which we can’t wait to try) topped off with a bouncy pony finished with Style Stay and Texture Takeover.
Fave Quote: ‘You’ve forgotten your place, I don’t have to do anything boo!’ – John’s, @johnblaine7 reaction to his assistant Nikki’s critique of his tutorial practice.
Fave LOL Moment: Corey’s, @stylesbyhim explicit reaction to Tyme’s, @tymetheinfamous SPF application tutorial. ‘Are you serious?’…yep, afraid so.
Fave Drama-rama Moment: It’s a three way tie between John vs EVERYONE, Corey vs Sandy, @sandypoirierofficial and Tyme vs the floor. John went on some pretty fantastic rants giving the business to Nikki, Amanda and Sandy. Whereas Corey let Sandy know how he really erks his nerves and decided to cash him out real quick. Now that’s the ultimate clap-back. Last but not least Tyme has fallen and she can’t get up y’all! The suspense is killing me, what happened??
Missed the hair-raising action? Visit mylifetime.com to watch full episodes and pick your faves or americanbeautystar.com for any and everything about the show and contestants.
Braids on braids on braids…the fave4 girls sure do love a good braid and we cannot lie! American Beauty Star contestant, Corey Ford @stylesbyhim, knows what we like and is giving us the low-down on his latest gorg creation. Check it out and braid on!
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Fave Final Look (we couldn’t just pick one): Amanda’s @makeup_mandi elegant twist, Corey’s @stylesbyhim sleek waves (shout out to Texture Takeover for the win) and Tyme’s @tymetheinfamous golden eyes
Fave Quote: ‘‘So, she’s not going to be pedestrian?” – Sir John, @sirjohnofficial, when asking Corey about the wow-factor his look was going to bring to the red carpet
Fave LOL Moment: Corey’s reaction to Sir John’s pedestrian comment. Somewhat confused about the comment all he could think about was a jay walker and how that did NOT sound appealing...HA! Us too, Corey!
Fave Drama-rama Moment: Danny’s @dannyjelacahair overly confident pre-photo shoot critique of the other looks…the claws are coming out!
Missed the hair-raising action? Visit mylifetime.com to watch full episodes and pick your faves or americanbeautystar.com for any and everything about the show and contestants.
The Inspiration: A combination of the classic silhouettes of the 50’s and 60’s with a modern organic twist. Given that the dress chosen was extremely elegant with a detailed high neck Amanda and Nicoletta decided the hair needed to be swept up and understated.
Step 1: The model’s hair had a natural wave so Nicoletta began by stretching out the texture and building in a foundation using Smooth for Sure Blowout Cream.
Step 2: Once the canvas was prepped she set the top of the hair in a Mohawk section from hairline to below the crown with hot rollers, lightly teasing the base of each roller with Workable Wear Shaping Hairspray prior to setting.
Step 3: Once the rollers were cooled she dressed the hair back into a French twist by laying a foundation of bobby pins and securing the twist with Style Stay Hard Hold Hairspray.
Step 4: Nicoletta finished the look by creating face framing pieces curled with a 1.5” curling iron moving away from the face dragging the ends straight. To add shine, she added a final layer of Flex Reflect Lightweight Shine Hairspray.
Make-Up by @makeup_mandi | Hair by @nicolettagauci
]]>Last night’s premiere of American Beauty Star, on Lifetime, did not disappoint! Fave4 was front and center for all the action.
]]>Last night’s premiere of American Beauty Star, on Lifetime, did not disappoint! Fave4 was front and center for all the action.
Everything kicked off with the twelve hair and makeup artists arriving and us getting to know a little about them. The contestants were amazed at how beautiful the salon space was and super stoked about the products they’ll use over the season - did you spot the Fave 4 Styling Survival Kit and Texture Takeover at every station (we did)?!
We then meet Supermodel Adriana Lima and celebrity makeup artist Sir John, who will mentor the contestants throughout the season. They explained they would work in teams of two, with either a make-up artist or hairstylist from a style squad, to bring their looks to life. The key to success will how well they take the lead and control the look and feel of their style. The winner will leave with $50K, an exclusive beauty editorial in Teen Vogue and the title of the first American Beauty Star!
The first challenge was to highlight their unique personalities with a look that would shw the judges who they were as artists. Right off the bat some contestants kicked it off with their counterparts while others, like Silvia, struggled with her make-up artist taking the lead and hijacking her concept. By the time is was ready to move to the photo shoots egos started to rage. John was super dramatic with his model during the photo shoot and showed he’d be one to watch for some serious drama throughout the season.
After the models walked the runway judges Sarah Brown, Vogue Beauty Director, Russell James, Beauty Photographer and guest judge Ta’Rhonda Jones, from Empire, picked the six contestants that were safe to the second round of competition. The remaining six: Jenny, Silvia, Amanda, Andrew, Catherine and Mitchell then had to go in front of the judges to defend their looks and get constrictive criticism. Amanda proved to be combative with the judges over her passion for her work.
After all was said and done Jenny and Silvia went home due to their looks lacking what the judges were looking for and falling short of showing the unique styles. Katherine, an ex-law enforcement officer who recently left to pursue her passion for beauty, was named the winner and gained immunity for the next challenge for the fresh, natural look she created that wowed the judges. A few of the other contestants were catty and showed jealously over the fact they felt their talents were superior to hers and that she used her ‘story’ to drive the win…so the drama begins! Given the diverse backgrounds of the contests and big personalities that came to play this should be a super fun and interesting season to watch unfold. Stay tuned next week!
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Everyone needs their pre-game pump up, up to bat big hittin’ jam and their post game celebration song. Find some of our faves on Spotify (username fave4hair) and snag our swag with playlists along with this amazing look complete with tutorial for the big game.
Tutorial by Lead Style Expert Amanda Diedrich
Upgrades: new phones, first class flights, app features (hello hilarious Snapchat face lenses), the latest security gadgets. All stuff we looooove and technology is to thank for each of them. Call us crazy, but every once in a while even us fave4 girls go a little tech-y and it shows up in your favorite products.
Part of the responsibility as your favorite haircare brand is making sure we’re always on our game: bringing you the BEST formulas possible. So we promise to constantly reinvent our products, stay up to date on advanced ingredients, and push ourselves to always be better. We also promise to listen to you, our favorite fanatics, and your feedback. This is why we’ve decided to put a lil extra lovin into Smooth For Sure. We discovered making small tweaks to our exclusive blend of smoothing and heat protecting ingredients made a major difference. The new Smooth For Sure gives you softer, silkier results without weighing your hair down while protecting against heat tools up to a hot hot hot 450°.
So what does the product upgrade process look like? We work closely with our fave chemists, who create samples of the products we dream up, adding in the fave4 signature Secret Sauce… the extra attention to details, perfect blend of ingredients and yummy level of fragrance.
Then the product goes around the country for testing in various climates: the fave4 girls, our Style Experts, and Jessie Decker sign off on every product after using it personally. If we don’t all love it, it’s a no go. But when we all love it… that’s when the magic happens and we know the Secret Sauce has been measured out juuuuust right. It’s ready for launch, and we hustle to get it in your hands quickly.
My fave beauty hack would have to be using a sock to create soft, beach waves. I always do a little happy dance when I score a matchless sock doing laundry. I cut the tip of the sock and roll it into a bun. While my hair is damp I always apply Up for Air and Twice as Thick cream. Then I use the sock to put my hair in a high pony tail. Once your pony is in place use another sock bun to roll the hair into a bun. I wear the bun out for the day, sleep in it, and then rock the beach waves the next day. Texture Takeover spray is always an added bonus to this look. It’s always a hit with lots of compliments.
Enjoy xoxo- Victoria
P.S. Don’t forget to lock the waves in place with Style Stay.